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Lely North America President Scott VanGrouw Participates in CEO Round Table
Scott VanGrouw, President of Lely North America, participated in a high-level CEO Round Table with the visit of King Willem-Alexander and Queen Máxima of the Kingdom of the Netherlands to the United States.

Lely North America President
Lely North America President Scott VanGrouw Participates in CEO Round Table During Dutch Royal Visit to the United States
Philadelphia, Pa. — Scott VanGrouw, President of Lely North America, participated in a high-level CEO Round Table held at the Cira Center in Philadelphia, Pennsylvania. The event took place in conjunction with the official working visit of King Willem-Alexander (pictured on the left below) and Queen Máxima of the Kingdom of the Netherlands to the United States.
The roundtable convened senior leaders from Dutch multinational companies, alongside government officials including Josh Shapiro, Governor of the Pennsylvania, to discuss strengthening economic ties, advancing innovation, and expanding investment opportunities.
VanGrouw represented Lely during the innovation segment of the discussion, highlighting the company’s role in advancing agricultural technology and automation across North America. Lely, a global leader in robotic solutions for dairy farming, continues to invest in innovations that improve farm efficiency, animal welfare, and long-term sustainability.
“This roundtable underscores the strong and growing relationship between the Netherlands and the United States, particularly in agriculture and technology,” said VanGrouw. “At Lely, we are proud to be part of that collaboration, helping dairy producers adopt forward-thinking solutions that support animal welfare, productivity and sustainability.”
The CEO Round Table brought together executives from leading Dutch companies including Philips, Rabobank, AkzoNobel, Arcadis, Signify, and others, alongside representatives from the Confederation of Netherlands Industry and Employers (VNO-NCW).
Discussions focused on three key themes: strengthening bilateral trade and investment, strengthening cooperation for innovation, and supporting workforce development. The event also provided an opportunity for direct engagement with the Dutch royal delegation and U.S. leadership, reinforcing shared commitments to economic growth and international partnership.
The roundtable concluded with closing remarks from Sjoerd Sjoerdsma and Governor Shapiro, followed by a networking reception.
About Lely North America
Lely North America, based in Pella, Iowa, is part of Lely, founded in 1948. Lely is dedicated to creating a sustainable, profitable, and enjoyable future in farming. With the well-being of cows at its center, Lely develops autonomous systems and data platforms. These innovative and valued solutions are combined in one integrated ecosystem that continuously adapts to the needs of the farmer. The company offers a range of innovative solutions for Milking, Feeding, Manure, and Farm Management, contributing to improved animal welfare, long-term farmer prosperity, and our environment.
For decades, Lely has been a global leader in the automation of dairy farming, serving multiple generations of dairy farmers. With its head office in Maassluis, the Netherlands, Lely operates in more than 50 countries, employing around 2,800 people globally to ensure farmers receive the best solutions and services for their farm. The company not only offers cutting-edge technology but also delivers tailored support and expert advice through its premium distribution channel consisting of close to 200 Lely Centers, which employ around 4000 employees globally.
For more information, please visit www.lelyna.com
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